5 Best SEO Website Platforms for Increasing Conversion Rates 

In this article, we’ll discover the top 5 platforms tailored to meet diverse SEO needs, ensuring your website attracts and retains visitor attention.

Top 5 SEO Website Platforms For Boosting Rankings 

When elevating your website’s ranking on search engines, these top 5 SEO platforms offer the tools and features necessary to achieve your online goals.

Shopify

Shopify stands out as an internationally acclaimed e-commerce SEO website builder, highly endorsed on platforms like Reddit. Its robust features cater to those aiming to establish a global brand presence. 

Pros & Cons

Pros

• Enables international commerce with multilingual and currency tools.
• Reliability and effectiveness.
• Offers comprehensive SEO customization options.
• Supports enhanced visibility through blogging.

Cons 

• Can be overwhelming for new users.

SEO features 

• Multilingual Capabilities: Shopify supports creating SEO-friendly pages in multiple languages, broadening the global reach and improving international SEO.

• Currency Conversion & International Market Management: These tools enhance the user experience for global customers, positively impacting SEO through better engagement and satisfaction.

• Editable Meta Titles, Descriptions, and Alt Text: Users have full control over these crucial SEO elements, allowing for optimized content that is more likely to be favorably indexed and ranked by search engines.
• Sitemap Integration with Google Search Console: This ensures efficient crawling and indexing by search engines, a fundamental aspect of good SEO practice.
• Blogging Platform: A built-in platform for blogging aids in content marketing and keyword optimization, driving organic traffic and improving search rankings.

• Mobile Optimization: With mobile responsiveness being a key SEO factor, Shopify ensures that websites are optimized for all devices, catering to the increasing mobile audience.  Users can flexibly adjust each element to adapt with each device. 

Pricing 

Shopify offers a range of pricing plans tailored to different business needs from $5/month to $2000 per month. A notable offer is the first three months of any subscription for only $1, making it an enticing option for new users.

Best for 

Shopify is best suited for businesses aiming for an international audience. Its SEO features and global commerce tools make it ideal for e-commerce platforms looking to expand their reach and improve their search engine rankings.

Wix

Wix is acclaimed for its simplicity and an extensive library of features that significantly boost SEO scores. Ideal for beginners with no coding knowledge, Wix offers tools like the Site Booster, positioning it as a top choice for small businesses seeking effective SEO solutions.

Pros & Cons

Pros

• Intuitive site booster.
• 900+ templates for businesses.
• Advanced hosting for a faster loading site.
• Free SSL certificate for boosting security and SEO ranking.
• Marketing integration.
• Google ranking focuses on better search results.

Cons

• Limited basic plans
• Overwhelming for beginners.

SEO features

• Site Booster App: Automates SEO optimizations, providing user-friendly suggestions for site improvements, making SEO accessible and efficient. For example, automatic keyword generation will be created for the website based on your content. Moreover, with one-click SEO optimization, you can easily optimize for search engines, saving time and effort.

• Robots meta tags: With this feature, users customize the default presets for search engines to interact with pages on the site. Moreover, it helps them apply to multiple pages or individual ones all at once. 
• Customize meta tags: The platform automatically creates SEO-friendly meta tags, including title tags, meta descriptions, and open graph tags, for all your pages. Additionally, you can customize, edit, or add your tags, enhancing your pages’ optimization for search engines.
• Image optimization: Wix enhances the website’s performance by optimizing images for optimal quality, search engine visibility, and faster download speeds. 

• Integrated Marketing Tools: Features like automatic social media ads and keyword optimization tools enhance online visibility and contribute to higher search engine rankings.

Pricing 

Wix’s pricing plans cater to a wide range of business needs, with five pricing plans from $16/month to $159/month, offering advanced features for scaling businesses.

Best for 

Wix is best suited for small businesses, entrepreneurs, and beginners looking for an easy yet effective way to optimize their websites for search engines. 

Site123

Site123 is appreciated for its straightforward approach to website building and SEO. Its simplicity makes it an excellent choice for beginners or those who prefer a no-fuss approach to website creation. 

Pros & Cons

Pros

• Ease of use and flexibility 
• Basic SEO tools such as editing meta tags, images, and videos
• Multilingual support for global SEO reach 

Cons

• Limited customization and design flexibility
• Basic feature set 

SEO features 

• Meta Tag Customization: Allows easy editing of meta titles and descriptions, enhancing visibility and ranking on search engines.

• Automatic Sitemap Generation: Site123 automatically creates sitemaps, facilitating efficient search engine crawling and indexing of website content.
• 301 Redirect Tool: Enables the preservation of SEO performance during website transitions, maintaining established search rankings.

• Google Webmaster Tools Integration: Provides insights into how Google views the site, aiding in SEO analysis and improvement strategies.

Pricing 

• Free Plan: Offers basic features with limitations in storage and bandwidth.
• Premium Plan: Priced at $7.80/month, includes a free domain for one year. 

Best for 

Site123 is best suited for beginners, small businesses, or anyone seeking a straightforward, efficient SEO approach without complex functionalities. Its ease of use and essential SEO features make it a solid choice for those starting their online journey.

Squarespace

Squarespace is highly regarded as an effective all-around SEO website builder. It’s particularly favored for enhancing visibility and attracting high-volume business traffic.

Pros & Cons

Pros

• A wide range of SEO optimization features.
• A  Sitemap for search engine indexing.
• Consistent URLs for better search engine readability.
• Educational support for SEO beginners.

Cons

• Higher pricing can be a concern for average users or small businesses.

SEO features 

Squarespace allows for easy verification with Google Search Console, providing valuable insights into how visitors find your website through search engines.

• Customizable SEO Titles and Descriptions: Users have the flexibility to tailor SEO titles and meta descriptions for each page, enhancing the site’s relevance and visibility in search results.

• Automatic Sitemap Generation: The platform automatically generates a sitemap, facilitating the indexing process by search engines, which is crucial for ensuring that all web pages are discovered and ranked.
• Hide a Page in SEO Panel: This feature is particularly useful for pages under construction, containing sensitive information, or not meant for public viewing. By hiding a page, you can control which parts of your site are indexed and visible in search engine results.
• Control Over Social Media Sharing Images: Squarespace allows you to control the image appearing when your content is shared. This means you can select a specific image that best represents the content, ensuring that shares on platforms like Facebook or Twitter are visually appealing and relevant to the content.

Pricing

Squarespace offers four options for users from $23 per month to $65 per month, offering features for business sizes.

Best for   

Squarespace is ideal for marketers, bloggers, and businesses focusing on creating visually appealing websites with robust SEO capabilities. It’s especially suitable for those requiring a blend of design flexibility and comprehensive SEO tools without extensive technical knowledge.

Weebly

Weebly is celebrated for its ease of use and effective SEO tools, making it a popular choice among over 30 million users globally. It stands out for its ability to quickly enhance a website’s visibility on search engines like Google, making it a go-to for those seeking a straightforward path to SEO success.

Pros & Cons

Pros

• Offering HTML, meta description, and alt-tag editing for improved visibility.
• Free SSL certificate to enhance site security and SEO ranking.
• Includes free lead capture and Instagram feed for increased engagement.
• Allows performance tracking without needing a developer.

Cons 

• Free custom domain is only included in premium plans.

SEO features 

Weebly allows users to customize the HTML formatting of their site, which enhances the presentation of content and improves its indexing by search engines.

• Page titles, descriptions, and URLs: In the Weebly Editor, you can easily change your page titles, descriptions, and website addresses (URLs) to include relevant keywords. Weebly also offers different ways to edit your pages, and if you need help or a step-by-step guide, you can look at their SEO Guide. Remember, after you make these SEO improvements, it might take a while for search engines like Google to notice these changes and show them in search results. 

• Publishing blog posts: Excellent content is the first step in improving your website’s visibility in search results. You need to ensure clear and relevant URLs, high-quality images, and regularly updated content to appear higher in search engine rankings. 
• Images and videos for SEO: When adding images, you must use Weebly Editor to put in Image ALT Tags and Captions. And for video SEO, you can use Youtube videos to improve Google search results. 

Especially, all Weebly plans come with a free SSL certificate, which enhances the security of the site and its trustworthiness, which are increasingly important for improving SEO rankings.

Pricing

• Free Plan: Basic usage with essential features.
• Personal Plan: $10/month (billed annually) or $13 month-to-month, includes custom domain connection.
• Professional Plan: $12/month (billed annually) or $16 month-to-month, offering more customization options.
• Performance Plan: $26/month (billed annually) or $29 month-to-month, adding advanced growth and operations management features.

Best for 

Weebly is particularly well-suited for individuals, small businesses, and beginners looking for a platform that combines ease of use with a comprehensive set of SEO tools.

What You Find In SEO Website Platforms

When choosing the best website builder for SEO, several key aspects are crucial to consider. 

• SEO Tools: Opt for builders with advanced SEO tools to boost organic traffic, saving on advertisement costs. The ideal platform should offer insights into competitors’ strategies and provide various metrics to track your website’s progress.
• Basic SEO Features: A good website builder should include basic SEO functionalities like keyword research and optimization of meta titles, URLs, descriptions, and images. Quick layout updates to enhance SEO website design are also essential.
• Advanced SEO Tools: As your business grows, tools like Google Analytics and Google Search Console become indispensable. These help track website traffic and improve SEO ratings through insightful data analysis.
• AI-Based SEO Tools: Advanced website builders may offer AI-guided features for SEO, use machine learning to enhance your website’s ranking more efficiently and cost-effectively.
• Domain and Hosting: Look for platforms that provide reliable hosting and domain services. These are crucial for maintaining website uptime, speed, and security, all of which are important for SEO.
• Pricing: While many SEO builders offer free plans, they may come with limitations. Consider platforms that offer advanced SEO tools and ecommerce features in their paid plans, as these can be beneficial as your business grows.
• Ease of Use: A user-friendly, intuitive builder with features like a visual drag-and-drop editor is ideal, especially for beginners, saving time and effort in website creation.
• Ecommerce Features: For ecommerce sites, builders should offer specialized tools and integrations, like local payment methods, currency conversion, and pricing management for different markets.

Bottom Line

Selecting the right SEO website platform is a decision that can significantly impact the online success of your business or blog. The ideal platform should match your specific needs, whether for blogging, e-commerce, or general online presence and offer comprehensive SEO tools to enhance your visibility and ranking on search engines.

Best SEO Website Platforms: FAQs