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Reformation Shopify Theme Review: Is It Good For Your Store?

June 26, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Are you searching for a Shopify theme that can handle high traffic while looking stunning? 

The Reformation Shopify Theme might be perfect for you. 

In this article, we’ll explore its powerful features, customizability, and how it can boost your online store’s performance. 

Read on to see how the Reformation Shopify Theme can transform your e-commerce success.

Avada’s Verdict
Pros:
  • High performance
  • Highly customizable
  • Fast loading times
  • Visual appeal
  • Excellent customer support
  • Enhanced search
  • SEO-friendly
Cons:
  • Higher price
  • Limited advanced features
  • Some compatibility issues with third-party apps
Rating: 4.3/5⭐
Best For
High-volume online stores, physical stores transitioning online, and brands focused on visual storytelling.

What is the Reformation Shopify Theme?

The Reformation Shopify Theme is designed to handle high transaction volumes without compromising speed or functionality. It’s made to work well even when lots of people are shopping at the same time. This theme is great for big stores that need fast and easy use.

Main features:

  • Enhanced Search
  • Lookbooks
  • Image Hotspots
  • Color Swatches
  • Before/After Image Slider
  • Countdown Timer
What is the Reformation Shopify Theme

Key Features of the Reformation Shopify Theme

Color Swatches 

The Color Swatches feature in the Reformation Shopify Theme makes shopping easier and more enjoyable. It shows different product colors right away. Customers don’t have to search.

This helps them find what they want faster. It’s great for stores with lots of items. Seeing all the color choices at a glance makes shopping smoother and more fun.

Before/after image slider

The before/after image slider in the Reformation Shopify Theme is a powerful tool for brands focusing on visual storytelling. It lets brands show the impact or effectiveness of their products in a visually appealing way.

This feature helps create engaging stories that highlight product benefits or transformations. It enhances the customer’s connection with the brand by compelling the story.

Enhanced search 

The Enhanced Search function of the Reformation Shopify Theme is essential for high-volume stores. It helps customers quickly find what they want, even in large product catalogs.

This feature makes shopping faster and easier. It’s especially helpful during busy times when lots of people are shopping.

The Enhanced Search function of the Reformation Shopify Theme

Lookbooks

For physical stores moving online, the lookbooks feature of the Reformation Shopify Theme is a great tool. It helps recreate the in-store experience and tell your brand’s story.

Lookbooks let you create curated collections or themed sets. This makes it easy to showcase products in a visually engaging way and share your brand’s narrative effectively.

Image hotspot

The Image Hotspot feature in the Reformation Shopify Theme makes visual storytelling even better. It lets brands add clickable spots on images.

These spots can link to products or give more details. This makes shopping more interactive and fun for customers. It also helps boost sales by keeping customers engaged.

The Image Hotspot feature in the Reformation Shopify Theme

Countdown timer

For high-volume stores running sales or promotions, the Countdown Timer feature of the Reformation Shopify Theme is very useful. It creates a sense of urgency and encourages customers to make quick purchases.

This feature is especially helpful during busy sales events. It can increase conversions and take advantage of customer interest, making it a valuable tool for boosting sales.

the Countdown Timer feature of the Reformation Shopify Theme

Pricing of the Reformation Shopify Theme

The Reformation Shopify Theme is priced at $320. This is a one-time payment. You pay once and use it forever.

You can try Reformation Shopify theme free download. You have unlimited time to test it. Only pay the $320 when you decide to publish it on your live store.

Value for Money

Yes, the Reformation Shopify theme might seem expensive. But it’s worth it. The theme helps you create a great online store. It makes shopping easy for your customers. 

This can help you sell more.

You can try it for free before deciding if it’s right for you.

Pricing of the Reformation Shopify Theme

Customer Reviews of the Reformation Shopify Theme

90% of merchants really like the Reformation Shopify Theme. Users say it’s flexible, functional, and has great customer support. But a few had problems with support and some features.

Positive Reviews

Most people love this theme.

  • ALTERhubs – The Wellness Store (6 days ago): “Best with a lot of features. Great customer support too.”
  • CLUV (May 30, 2024): “The theme is everything you’d need, the support is fast and super friendly. I would recommend it for every store owner!”
  • unfeigned (May 20, 2024): “We are exploring the theme and we are having a really good experience with the support. For us, that is really important because we believe that with their help we will be able to get a fantastic website.”
  • The Foot Factory (May 16, 2024): “We really love this theme and its capabilities. We moved to this theme a few months ago and have already seen improvements in conversion and AOV. We had an issue with the sibling images appearing too small on product pages and within hours the support team responded with a solution.”
  • Sasu’s (May 15, 2024): “I am selling home decor and furniture. The theme is very flexible, the ready blocks are well designed, and it is easy to make a beautiful web store. Support is fantastic! Quick response time and based on my feedback they have also developed the theme.”

Neutral Reviews

Some users had mixed feelings about this theme.

  • QDQ Club (11 days ago): “Theme does not work with the Klavio OOS script.”
  • NamSports (Apr 25, 2024): “Support doesn’t reply and there’s definitely a bug.” However, this might be a mistake, as Fuel Themes said that they didn’t see any support ticket from the merchant.
Customer Reviews of the Reformation Shopify Theme

Negative Reviews

A few users had issues using the theme. 

  • Brutta Figura (Jan 8, 2024): “The theme is super slow and doesn’t pass Google’s Web Core vitals check even when you use all the formats and dimensions Google wants. This will impact your SEO and make you less competitive, so I strongly suggest not to buy it. I’ve contacted the team and they basically told me they don’t care. Not worth $300. It barely offers more functionality than the free themes.” 

However, Fuel Themes replied, “CWV depends highly on your content, which is unrelated to the theme speed.”

5 Reformation Theme Styles

Default 

The Default theme style of the Reformation Shopify Theme is modern and minimalist. It features clean lines, lots of white space, and a well-structured layout.

This simple and usable design makes your e-commerce platform look professional. The focus is on your products, with high-quality images taking center stage. The Default style makes your store look neat and organized, creating a user-friendly shopping environment that keeps customers coming back.

Reformation Theme Styles

Sunshine 

The Sunshine style of the Reformation Shopify Theme lives up to its name with a bright, warm, and inviting design. It’s perfect for brands that want to spread positivity and joy.

This style uses soft color palettes and dynamic layouts to make product images stand out. Customizable sections with animation options add to the fun and engaging shopping experience. The Sunshine style enhances your store with a visually appealing interface that captivates and retains customers, encouraging them to explore more of your offerings.

Reformation Theme Styles

Mono 

The Mono style of the Reformation Shopify Theme is perfect for those who love a sleek, modern look. With its black-and-white color scheme and minimalist design, it offers a sophisticated and distinct aesthetic.

This style focuses on product details, using bold typography and close-up images to highlight features. The Mono style elevates your store by emphasizing clarity and detail, making it ideal for high-end brands that want a clean and contemporary appearance.

Reformation Theme Styles

Reinvent 

The Reinvent style of the Reformation Shopify Theme focuses on innovation and uniqueness. It’s perfect for stores that want to break away from traditional e-commerce designs.

This style features a fresh and dynamic interface with overlapping design elements, unconventional product displays, and bold typography. The Reinvent style makes your store visually engaging and distinctive, helping your brand stand out in a crowded online marketplace.

Reformation Theme Styles

Glamour

The Glamour style of the Reformation Shopify Theme is a luxurious and elegant choice. It uses rich color schemes, opulent graphics, and smooth transitions to give your store a high-end feel.

This style supports high-quality, full-width images that showcase your products in a visually immersive way. The Glamour style adds a sophisticated touch to your store, making it perfect for brands selling luxury goods or aiming for a premium, stylish online presence.

Read more: Shopify Stiletto Theme: A Luxury Look For Shopify Stores

Reformation Theme Styles

How to Customize the Reformation Theme

Access Theme Editor

To start customizing your Reformation theme, navigate to the “Online Store” section in your Shopify admin panel. Select “Themes” and click “Customize” next to the Reformation theme.

Customize the Reformation Theme

Header Customization

Begin by customizing the header. You can add your logo, adjust the menu settings, and modify colors to match your brand. This is crucial for setting the first impression when customers visit your site.

Customize the Reformation Theme

Homepage Sections

The homepage is where you can make a big impact. Customize sections such as the slideshow, featured collections, and text blocks. You can add, remove, or rearrange these sections to highlight your key products and promotions. Use high-quality images and compelling text to engage visitors.

Customize the Reformation Theme

Product Pages

Next, focus on your product pages. Modify the layout to showcase your products effectively. Add product media such as images and videos to provide a comprehensive view. Configure product options like size, color, and variants to make it easy for customers to choose.

Customize the Reformation Theme Product Pages

Don’t forget the footer. Edit the footer to include additional links, social media icons, and payment icons. This helps provide important information and build trust with your customers.

Customize the Reformation Theme Footer

Theme Settings

Finally, adjust the overall theme settings. You can customize typography, colors, and button styles to ensure a consistent look and feel across your site. These settings help maintain brand consistency and enhance the user experience.

Theme Settings

Who Is Reformation Shopify Theme for?

Below, we delve into the types of businesses that could benefit most from this robust and adaptable theme:

  • High-Volume Stores: The Reformation theme is an excellent choice for high-volume stores. 
  • Physical Stores Transitioning Online: The Reformation theme bridges in-store and online experiences for physical stores moving into the digital space. 
  • Brands Centered on Visual Storytelling: The Reformation theme shines in its ability to highlight visuals effectively. 
  • High-Volume Fashion Retailers: Businesses that sell a large volume of clothing items would benefit greatly from the Reformation theme. 
  • Physical Bookstores Moving Online: Physical bookstores transitioning to online sales can take advantage of the Reformation theme.
  • Art Galleries and Photographers: For businesses that rely heavily on visual storytelling, such as art galleries or professional photographers, the Reformation theme is an ideal choice.
  • High-Volume Cosmetic Stores: Cosmetic stores with high transaction volumes would find the Reformation theme quite beneficial.
  • Physical Home Decor Stores Transitioning Online: Home decor stores looking to establish an online presence would find the Reformation theme useful.
  • Brands Promoting Environmental Awareness: If your brand’s narrative centers around environmental consciousness, the Reformation theme’s capacity to support high-resolution visuals can help you.

Discover: 31+ Best Shopify Cosmetic Themes 2023

Where to purchase the Reformation Shopify theme

To get the Reformation Theme Shopify, follow this link to the Shopify Theme Store. Here, you can glimpse the theme and visualize how you can personalize your store with this theme.

Top 3 Online Stores Using the Shopify Reformation Theme 

BCBGMAXAZRIA

  • Industry: Fashion/Apparel
Online Stores Using the Shopify Reformation Theme 

Reformation Shopify theme offers a visually stunning experience for BCBGMAXAZRIA‘s online visitors. The theme beautifully showcases the brand’s fashionable apparel using high-resolution images and video content, creating an immersive, virtual showroom. 

The layout is customizable and organized, presenting different clothing collections neat and clutter-free. This makes navigation easy and shopping enjoyable.

Seamless integration with Shopify’s e-commerce features enhances the store’s efficiency, making transaction handling simple and effective.

PHEROE

  • Industry: Cosmetics/Skincare
Online Stores Using the Shopify Reformation Theme 

PHEROE‘s use of the Reformation Shopify Theme effectively showcases the quality and benefits of their skincare products. The theme’s focus on visual storytelling allows PHEROE to use high-resolution images and engaging videos to educate customers.

The user-friendly interface and organized layout make it easy for customers to navigate the site. This enhances their shopping experience and helps increase conversion rates.

STUDIOWAV

  • Industry: Music Production Equipment
Online Stores Using the Shopify Reformation Theme 

The Reformation theme brings STUDIOWAV‘s cutting-edge music production equipment to life online. Its superior visual capabilities showcase products in great detail, giving customers a clear understanding of what they’re buying.

The high customizability of the theme lets STUDIOWAV recreate the feel of a professional music studio. This provides a rich shopping experience that resonates with its target audience.

9 Tips to Get the Most Out of the Reformation Shopify Theme

As a seasoned e-commerce expert with years of experience, I’ve learned how to maximize the potential of the Reformation Shopify Theme to boost your store’s performance. Here are some tailored tips to help you get the most out of this specific theme:

1. Customize to Reflect Your Brand

The Reformation theme is highly customizable. Use its flexibility to create a store that truly reflects your brand’s identity. Adjust colors, fonts, and layouts to match your branding. This will create a cohesive and memorable shopping experience for your customers.

2. Leverage High-Quality Images

Visual appeal is crucial in e-commerce. The Reformation theme supports large, high-resolution images. Use this to showcase your products in the best light. High-quality images make your store look professional and help attract and retain customers.

3. Utilize Lookbooks and Image Hotspots

Take advantage of the Reformation theme’s lookbooks and image hotspots. Lookbooks allow you to create visually appealing collections, while image hotspots can link directly to product pages or provide additional information. These features enhance the shopping experience and can boost conversions.

4. Optimize for Speed

The Reformation theme is designed for speed, but you can help maintain this by optimizing your images for web use and avoiding clutter on your site. Regularly check your site’s load times to ensure a fast, smooth experience for your customers.

5. Implement SEO Best Practices

The Reformation theme is SEO-friendly, but you still need to optimize your store. Use relevant keywords in your product titles and descriptions, and ensure your site structure is clean and easy to navigate. This helps improve your store’s search engine ranking.

6. Take Advantage of Enhanced Search

The Reformation theme includes an enhanced search feature. Organize your product tags and categories well to make it easy for customers to find what they need quickly. This improves the shopping experience and can lead to more sales.

7. Engage with the Support Team

The Reformation theme comes with excellent customer support. Don’t hesitate to reach out if you encounter any issues or need help with customization. The support team can provide valuable insights and solutions to improve your store.

8. Use the Countdown Timer

Create a sense of urgency with the Reformation theme’s countdown timer feature. This is particularly effective during sales or promotions and can significantly increase conversion rates by encouraging immediate purchases.

9. Regularly Update Your Content

Keep your store fresh and engaging by regularly updating your content. This includes adding new products, refreshing banners, and updating your blog. Regular updates keep customers coming back and can improve your SEO.

The Bottom Line

The Reformation Shopify Theme is a high-performing, customizable solution that enhances your store’s functionality and creates an engaging customer shopping experience. Try it to transform your online store today!


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.