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Top 9 Shopify Themes for Services in 2024

June 28, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

As Shopify experts, we present the top 9 Shopify themes for services to elevate service-based businesses and effectively showcase your offerings.

Top 9 Shopify Services Themes

Theme NameVendorRatingsKey FeaturesDownload
HighlightKrown Themes4.8Dynamic animations, product videos, quick view, recommended productsGet theme
SymmetryClean Canvas4.9Animation effects, color swatches, high-resolution imagesGet theme
ShowcaseClean Canvas4.8Enhanced search, mega menu, recently viewed, recommended productsGet theme
RetinaOut of the Sandbox4.5Age verifier, back-in-stock alert, countdown timerGet theme
ExpressionClean Canvas4.8Animations, color swatches, product optionsGet theme
ImpulseArchetype Themes4.8Product filtering and sorting, high-quality images, optimized checkoutGet theme
DistrictStyle Hatch, Inc.4.9Responsive design, mega menu, promo bannersGet theme
MotionArchetype Themes4.9Smooth animations, high-quality images, easy customizationGet theme
PrestigeMaestrooo4.5Premium design, fast loading, multi-currency supportGet theme

Key Features to Look for in a Shopify Theme for Services

When choosing a Shopify services theme, these five key features will help you create an engaging and effective online store:

  1. Mobile Responsiveness: Over 60% of online shoppers use mobile devices. Ensure your theme is fully responsive to capture this audience and keep them browsing on your site.
  2. Mega Menu: An organized mega menu can boost engagement by 30%. It helps customers navigate your site easily, especially when you offer multiple services. Clear navigation reduces frustration and keeps visitors on your page longer.
  3. Service/Product Options: Offering customizable service options can increase customer satisfaction. Themes with flexible service/product options allow you to tailor your offerings to meet diverse customer needs, leading to higher conversion rates.
  4. Color Swatches: Visual aids like color swatches can improve the shopping experience by 20%. They help customers quickly see different variations of your services, making their decision-making process faster and easier.
  5. Promotional Sections: Highlighting special offers and discounts can drive sales up by 40%. Use themes with built-in promotional sections to catch your customers’ attention and motivate them to take action, like making a purchase or signing up for a service.

1. Highlight

Highlight is a highly dynamic and flexible Shopify theme perfect for online services stores. Its ability to creatively showcase noteworthy products captivates customers from the moment they visit your site, making it a top choice for services.

Highlight is a highly dynamic and flexible Shopify theme

Key Features:

  • Dynamic Animations
  • Product Videos
  • Quick View
  • Recommended Products
  • Stock Counter
  • Shipping/Delivery Information

Customer & Expert Reviews:

  • Rating: 4.8/5
  • Highlight gets a 4.8 because its sleek, modern design and robust features make it perfect for high-volume stores. However, beginners might find the customization a bit challenging.

Pros and Cons:

  • Pros: Sleek, modern design; excellent for high-volume stores; responsive and mobile-friendly.
  • Cons: Learning curve for beginners; some customization requires technical knowledge.

Best For: High-volume stores, visual storytelling, and brands that rely on product animations.

2. Symmetry

Symmetry is a versatile and professional Shopify theme that enhances service-based businesses with its highly customizable features. It stands out with its balanced and harmonious design, making it perfect for various business types.

Symmetry is a versatile and professional Shopify theme

Key Features:

  • Animation Effects
  • Color Swatches
  • High-Resolution Images
  • Image Galleries
  • Cross-Selling

Customer & Expert Reviews:

  • Rating: 4.9/5
  • Symmetry earns a 4.9 for its versatile and professional design, along with excellent customer support. While it is highly customizable, some users may find the color options limited.

Pros and Cons:

  • Pros: Versatile and professional design; highly customizable; excellent customer support.
  • Cons: Limited color customizability; occasional glitches or issues.

Best For: Fashion retailers, home decor, beauty and cosmetics, art and crafts.

3. Showcase

Showcase is a bold and visually appealing Shopify theme designed to make a lasting impact on your online store. It offers powerful tools and customization options to create a stunning website that stands out, making it ideal for service-based businesses.

Showcase is a bold and visually appealing Shopify theme

Key Features:

  • Enhanced Search
  • Mega Menu
  • Recently Viewed
  • Recommended Products
  • Color Swatches

Customer & Expert Reviews:

  • Rating: 4.8/5
  • Showcase gets a 4.8 due to its stability, versatility, and conversion-boosting features. However, some users have experienced occasional speed issues.

Pros and Cons:

  • Pros: Stable and reliable; versatile and loaded with sections; boosts sales and conversions.
  • Cons: Limited updates; occasional speed issues.

Best For: Electronics and gadgets, jewelry and accessories, home appliances and tools, health and wellness, sports and outdoor.

4. Retina

Retina is a visually striking and responsive Shopify theme perfect for showcasing products with bold imagery. Its modern boutique design exudes sophistication and professionalism, making it an excellent choice for service-based businesses looking to elevate their brand.

Retina is a visually striking and responsive Shopify theme

Key Features:

  • Age Verifier
  • Back-in-Stock Alert
  • Countdown Timer
  • Quick View
  • Recommended Products
  • Color Swatches

Customer & Expert Reviews:

  • Rating: 4.5/5
  • Retina scores a 4.5 for its clean and minimal appearance, and excellent customer support. Yet, newcomers may find the learning curve a bit steep.

Pros and Cons:

  • Pros: Clean and minimal appearance; excellent customer support; highly customizable.
  • Cons: Learning curve for newcomers.

Best For: Books and publications, food and beverage, pet supplies, toys and games.

5. Expression

Expression is a cutting-edge and versatile Shopify theme ideally suited for promotion-focused stores with extensive inventories. Its flexible, content-led layout allows you to showcase products and content in an engaging and captivating manner, making it a perfect fit for service-based businesses.

Expression is a cutting-edge and versatile Shopify theme

Key Features:

  • Customizable Contact Form
  • Animation
  • Color Swatches
  • Product Options
  • Product Filtering and Sorting

Customer & Expert Reviews:

  • Rating: 4.8/5
  • Expression earns a 4.8 due to its beautiful design and easy customization. However, it lacks some advanced features that some users might want.

Pros and Cons:

  • Pros: Beautiful and elegant design; responsive customer support; regular updates.
  • Cons: Limited features; limited design options.

Best For: Gifts and souvenirs, technology and gadgets, food and beverages.

6. Impulse

Impulse is a dynamic and flexible Shopify theme designed for high-volume stores. It excels in visual storytelling, making it perfect for service-based businesses looking to engage customers with captivating visuals and streamlined navigation.

Impulse is a dynamic and flexible Shopify theme

Key Features:

  • Product Filtering and Sorting
  • High-Quality Images
  • Optimized Checkout

Customer & Expert Reviews:

  • Rating: 4.8/5
  • Impulse gets a 4.8 for its modern design and powerful features that drive engagement and sales. However, it may be a bit complex for beginners to customize.

Pros and Cons:

  • Pros: Modern design; powerful features; great for high-volume stores.
  • Cons: Complex customization for beginners.

Best For: High-volume stores, visual storytelling, brands that need detailed product displays.

7. District

District is a versatile Shopify theme tailored for dropshipping and high-volume transactions. Its focus on visual storytelling and showcasing featured products makes it ideal for service-based businesses that need to highlight their offerings prominently.

District is a versatile Shopify theme

Key Features:

  • Responsive Design
  • Mega Menu
  • Promo Banners

Customer & Expert Reviews:

  • Rating: 4.9/5
  • District earns a 4.9 due to its user-friendly design and excellent customer support. It’s perfect for dropshippers but may require additional apps for some advanced features.

Pros and Cons:

  • Pros: User-friendly design; excellent customer support; great for dropshipping.
  • Cons: May require additional apps for advanced features.

Best For: Dropshippers, high-volume stores, businesses needing strong visual storytelling.

8. Motion

Motion is the most visually captivating Shopify theme designed to bring your services to life with animation and video. It’s perfect for high-volume services stores and brands focused on visual storytelling, making it ideal for engaging service-based businesses.

Motion is the most visually captivating Shopify theme

Key Features:

  • Smooth Animations
  • High-Quality Images
  • Easy Customization

Customer & Expert Reviews:

  • Rating: 4.9/5
  • Explanation: Motion deserves a 4.9 due to its amazing visual effects and easy customization. Even though it’s a bit pricey, the visual impact is worth it.

Pros and Cons:

  • Pros: Stunning visual effects; easy to use; highly customizable.
  • Cons: Higher price point; some advanced features require a learning curve.

Best For: Visual storytelling, brands that rely on product animations, and fashion stores.

9. Prestige

Prestige is the most luxurious Shopify theme, perfect for high-end services brands looking to make a strong impression. With its elegant design and premium features, Prestige helps elevate your services aesthetics and drive sales.

Prestige is the most luxurious Shopify theme

Key Features:

  • Premium Design
  • Fast Loading
  • Multi-Currency Support

Customer & Expert Reviews:

  • Rating: 4.5/5
  • Explanation: Prestige gets a 4.5 for its elegant design and premium features, making it great for high-end brands. However, it might be too advanced for smaller businesses.

Pros and Cons:

  • Pros: Advanced filtering options; high-quality visual presentation; ideal for large catalogs.
  • Cons: Can be overwhelming for small stores; requires some setup.

Best For: Luxury brands, high-end products, and stores focusing on premium customer experiences.

Conclusion

With our top 9 Shopify services themes, we hope you can find the best fit to showcase your services effectively and boost sales in your online store.

📚 Further Reading

FAQs: Shopify Theme For Services

What makes a Shopify theme good for services?

A good theme is easy to use on any device, loads quickly, has clear call-to-action buttons, and showcases your services with beautiful visuals.

What is the best Shopify theme for services?

We suggest Highlight as the top theme for services, boasting a 4.8-star rating. Its dynamic animations and user-friendly interface make it ideal for service-based businesses.

Do I have to pay for a Shopify theme to get more sales?

Not always. Some free themes are great too! Paid themes often have more features, but the most important thing is that your theme looks good, is easy to use, and fits your brand.

Should my store’s design look different depending on what I sell?

Absolutely! Choose a theme that matches what you sell and who you’re selling to.

Is it important for my website to load fast?

Yes! A fast-loading website keeps visitors happy and reduces bounce rates, leading to more potential sales.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.