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Is Helium 10 Available In UAE & How To Use It?

July 25, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Looking to conquer the thriving Amazon UAE marketplace? Discover how Helium 10, the leading all-in-one software suite for Amazon sellers, can help you navigate the unique challenges and unlock the immense potential of this emerging market.

Don’t miss out on the information we provided on the tools and strategies that can take your UAE FBA business to new heights. 

Is Helium 10 Available In UAE?

The answer is Yes; Helium 10 is available in the UAE. You can use most of Helium 10’s tools for product research and boosting sales on Amazon.ae, the UAE’s Amazon marketplace. However, some features, like Refund Genie, might not be available.

Overcome language barriers

Helium 10’s keyword research tools, such as Cerebro and Magnet, are equipped to handle Arabic search terms for the UAE market. By simply entering relevant Arabic keywords or ASINs, sellers can uncover valuable insights into search volumes, trends, and competitor strategies specific to the Arabic-speaking audience.

Helium 10 Cerebro UAE

This allows them to optimize their listings with relevant Arabic keywords and improve their visibility in the UAE marketplace. Additionally, Helium 10’s translation features can assist in generating accurate Arabic translations for product titles and descriptions, further enhancing their reach among local shoppers.

Helium 10 UAE Pricing

Here are the currently available pricing plans for Helium 10 in the UAE:

Helium 10 Pricing
  • Starter: $39/ month. This entry-level plan is perfect for new sellers or those with limited budgets. It provides access to essential tools like Black Box, Trendster, and Cerebro, giving you a solid foundation for product research and keyword optimization.
  • Platinum: $99/ month. This is the most popular plan and the one I recommend for serious sellers. It includes all the tools in the Starter plan plus advanced features like Frankenstein, Scribbles, and Inventory Protector. It offers comprehensive support for every aspect of your Amazon business, from product research to listing optimization and inventory management.
  • Diamond: $279/ month. This top-tier plan is designed for established sellers and agencies. It includes all the features of the Platinum plan plus additional benefits like access to exclusive training resources, priority customer support, and custom solutions.

While Helium 10 doesn’t currently offer specific discounts for UAE sellers, they frequently run promotions and offer free trials, allowing you to test out the platform and determine which plan is right for you.

Occasionally, you can hunt for the rare Helium 10 discount. Here are some of the latest Helium 10 discount codes to help you register your desired plan at stunning rates:

Get 20% Off for 6 Months when you use your code: AVADA20
OR 10% Off Every Month when you use code: AVADA10

How to sign up for Helium 10 in the UAE

You only have to take a few minutes to sign up for a Helium 10 account in the UAE. Let’s take a quick through the process below:

  • Step 1: Enter the Helium 10 sign-up page to kick off the process
  • Step 2: Enter the information needed in the boxes, click on the privacy policy button, and then click the “SIGN UP” button to finish
Enter the information needed in the boxes
  • Step 3: Choose your current role (here, I will choose the 1st choice as a current Amazon seller). Then click “Next”
Choose your current role
  • Step 4: Click “Not right now” since you can connect your Helium 10 UAE account to Seller Central later on
Click Not right now button
  • Step 5: If you are already an Amazon seller, you can select the sales volume that is most appropriate to the current status of your business. After choosing an option, click “Next” to continue.
Select the sales volume
  • Step 6: Now, you need to choose a subscription plan. At first, I recommend you pick the free plan for trial (click “Not right now”), then upgrade to a higher plan later on.
Choose a subscription plan
  • Step 7: Now you are done and ready to start your journey with Helium 10
Go to My Dashboard

Continue reading since I will show you how to integrate your new Helium 10 account with your Amazon UAE business.

How to integrate Amazon.ae With Helium 10

Following our guide below to quickly integrate your Helium 10 account with the Amazon.ae store:

  • Step 1: Within the main dashboard, click the “Upgrade” button (in blue) to proceed.
click the Upgrade button
  • Step 2: Enter one of the two coupon codes we showed you above (either AVADA20 or AVADA10) and hit “Apply” to enjoy the discount for your new plan registration.
Enter the coupon code
  • Step 3: Select the plan you wish to upgrade and hit the “Subscribe” button
  • Step 4: Enter the payment details and hit the Complete Payment button
Enter the payment details
  • Step 5: Return to the main dashboard, click the Helium 10 logo on the top right corner, and choose Connections
choose Connections
  • Step 6: Select the “Connect Your Seller Accounts” option
Connect Your Seller Accounts
  • Step 7: Select the Amazon platform, then click Next
Select the Amazon platform
  • Step 8: On this screen, you need to select the European region since Amazon.ae is set up in this area. Then click “Initiate in Seller Central”
Select the European region
  • Step 9: Now, you are requested to log in to Amazon Seller Central. Fill in the credentials to login
log in to Amazon Seller Centra
  • Step 10: After signing in, you need to allow Helium 10 to access your Seller Partner account (by agreeing to the terms). Click on the box, then hit the Confirm button.
Allow Helium 10 to access your Seller Partner account

Meanwhile, remember to select the UAE market for your integration.

Select the UAE market for your integration

Great news! You’ve successfully connected Helium 10 to your Amazon UAE seller account. While some tools might need a little time (up to 24 hours) to gather and process your data, you’ll soon be able to fully leverage Helium 10’s power to boost your sales and conquer the UAE marketplace.

You've successfully connected Helium 10 to your Amazon UAE seller account

Top 5 Helium 10 Tools for UAE Market Domination 

#1 Product Research (Black Box, Trendster)

Helium 10’s Black Box and Trendster empower sellers to identify winning products in the UAE market by analyzing sales data, trends, and competition. Black Box filters through millions of products to find those with high demand and low competition, while Trendster reveals emerging trends to capitalize on early.

Product Research

How to use the Black Box

  • Proceed to the Helium 10 dashboard and click “Tools.” 
  • Select “Black Box”
How to use the Black Box
  • Change the marketplace from USA to UAE, then fill in other boxes with your intended information.
Change the marketplace from USA to UAE

#2 Keyword Research (Cerebro, Magnet)

Cerebro and Magnet are essential tools for uncovering relevant and high-volume keywords to optimize your Amazon UAE listings. Cerebro reverse engineers competitor keywords to help you rank higher, while Magnet expands your keyword list with relevant long-tail keywords for targeted traffic.

How to use the Cerebro

  • Proceed to the Helium 10 UAE dashboard and click “Tools.” 
  • Select “Cerebro”
How to use the Cerebro
  • Change the marketplace from USA to UAE, then conduct the search as you request
Change the marketplace from USA to UAE

#3 Listing Optimization (Frankenstein, Scribbles)

Crafting compelling product listings is crucial for attracting and converting customers. Frankenstein helps optimize keyword usage and remove redundancies, while Scribbles ensures you include all relevant keywords in your product descriptions.

Listing Optimization

How to use the Frankenstein

  • Proceed to the Helium 10 for UAE dashboard and click “Tools.” 
  • Select “Frankenstein”
How to use the Frankenstein
  • Enter the list of keywords yourself, or upload Keywords from your existing list

#4 Inventory Management 

Helium 10’s Inventory Protector safeguards your stock levels by setting customizable alerts to prevent stockouts and overselling. This is especially crucial for UAE sellers dealing with longer shipping times and potential supply chain disruptions.

Inventory Management 

#5 Helium 10 UAE Chrome Extension

As per my latest experience with this tool, I noticed that Helium 10 Chrome Extension can empower Amazon sellers by providing product research tools directly on their browsers, saving them time and streamlining their business. This can lead to sellers finding profitable niches and optimizing their listings for success.

How to install and use the Helium 10 UAE Chrome Extension

  • Proceed to Helium 10 UAE Chrome Extension here
  • Click the “Add to Chrome” button
How to install and use the Helium 10 UAE Chrome Extension
  • Activate the Extension by clicking the Extension menu (on the top right corner of your browser) –> Choose Helium 10. Log in to your account if you haven’t done that
  • A pop-up will show up with two options –> You need to select the “Browse Amazon Marketplace” option
Browse Amazon Marketplace
  • Now, you can utilize the Helium 10 UAE Chrome Extension for conducting product research on Amazon

How to utilize Helium 10 to deal with regulatory compliance in UAE

Helium 10’s tools can be instrumental in ensuring compliance with UAE-specific Amazon regulations. For instance, the Listing Builder and Scribbles tools can help sellers craft product listings that adhere to local content guidelines and avoid prohibited items. Additionally, the Profits tool can assist in calculating VAT and ensuring accurate tax reporting. By leveraging these features, sellers can navigate the complexities of the UAE market and avoid potential legal issues.

I was initially concerned about navigating the UAE’s specific Amazon regulations when I expanded my business there. However, Helium 10’s tools, especially Frankenstein and Scribbles, proved invaluable in ensuring my product listings complied with local labeling requirements and cultural sensitivities. By utilizing these tools to meticulously review and optimize my content, I was able to avoid potential penalties and maintain a positive brand image in the UAE market.

Case studies

To give you more reliable sources regarding Helium 10’s successful stories in the UAE market, I am going to introduce several case studies of UAE sellers who have leveraged Helium 10 to grow their business. Let’s dig in now!

Case Study 1: The Dubai Fashion Boutique

A local fashion boutique in Dubai struggled to compete with larger brands on Amazon.ae. By utilizing Helium 10’s Black Box for product research, they identified a niche demand for modest swimwear. They then optimized their listings with Helium 10’s keyword tools, leading to increased visibility and a 30% increase in sales within two months.

Case Study 2: The Abu Dhabi Electronics Retailer

An electronics retailer in Abu Dhabi was facing challenges with inventory management and pricing. Implementing Helium 10’s Inventory Protector and Profits tool allowed them to optimize stock levels and pricing strategies. This resulted in a 20% reduction in stockouts and a 10% increase in profit margins within six months.

Case Study 3: The Sharjah Home Decor Brand

A Sharjah-based home decor brand experienced slow sales due to poorly optimized listings. Utilizing Helium 10’s Frankenstein and Scribbles tools, they revamped their product titles and descriptions, incorporating high-ranking keywords and compelling copy. This led to a 50% increase in organic traffic and a 35% boost in sales within a quarter.

Is it worth using Helium 10 in the UAE?

Yes, Helium 10 is worth using in the UAE for several reasons:

  1. Targeted Market Research: Helium 10 UAE’s tools, like Black Box and Trendster, are specifically tailored to identify profitable product niches and trends in the UAE market, increasing your chances of success.
  2. Arabic Keyword Optimization: Helium 10 UAE’s keyword research tools, like Cerebro and Magnet, can uncover high-volume Arabic keywords essential for reaching the local audience and improving your product’s visibility in search results.
  3. Listing Optimization and Compliance: Helium 10 for UAE’s tools, like Frankenstein and Scribbles, helps you create compelling product listings that resonate with UAE shoppers while ensuring compliance with local regulations and cultural sensitivities.

FAQs

Helium 10 is designed to seamlessly integrate with Amazon.ae, providing UAE sellers with the same powerful tools and features available for other Amazon marketplaces. This allows you to leverage Helium 10's capabilities to research products, optimize listings, manage inventory, and track sales specifically tailored for the UAE market.

Most Helium 10 tools are supported on Amazon UAE, including Black Box, Trendster, Cerebro, Magnet, Frankenstein, Scribbles, Inventory Protector, and Alerts. However, some tools like Refund Genie and Follow-Up are not currently available for the UAE market.

Yes, Helium 10's keyword research tools, like Cerebro and Magnet, are designed to handle Arabic keywords and provide relevant search volume data for the UAE market.

Helium 10 doesn't directly handle VAT calculations, but its Profits tool can help you track your expenses and revenue to ensure compliance with UAE VAT regulations.

Yes, there are alternatives like Jungle Scout and Viral Launch, but Helium 10 is one of the most popular and comprehensive tools specifically tailored for Amazon sellers, including those in the UAE.

Final words

Helium 10 is a game-changer for Amazon UAE sellers, providing powerful tools to conquer unique challenges and unlock the full potential of this thriving marketplace. Take advantage of their free trial, or sign up for an official subscription plan to start your journey to success!


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.