30+ Best FREE Ecommerce Company Name Generator in 2023 in 2024
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In this article, we’ll dive deep into how you can select the ideal name and provide some tips to help you brainstorm.
Key Takeaways
How you can select the ideal name:
- Research and Standing Out: Make sure to research your audience and see what your competitors are doing.
- Think About Your Brand as a Whole: Consider how it fits into your overall branding strategy.
- Avoid Problems and Legal Issues: Always check if the name is available and steer clear of names that are too generic or confusing.
How do you choose a great business name
1. Conduct Thorough Audience Research
Before launching any business initiative, including naming your company, it's imperative to have a thorough understanding of your target audience. The deeper your knowledge about your potential customers, the more aligned your strategies will be with their needs and preferences.
One recommended approach is the creation of customer personas. These are detailed profiles representing the various segments of your target audience. Crafting these personas involves considering several facets:
- Demographics: This includes age, gender, location, education level, and profession. These factors can greatly influence buying behaviors and preferences.
- Lifestyle: Understanding a customer's daily routine, leisure activities, and overall lifestyle can shed light on when and how they interact with products or services similar to yours.
- Spending Habits: Analyzing how often they buy, where they buy, and how much they're willing to spend can give you insights into their purchasing decisions.
- Emotional Factors: Delve into more intimate details such as their frustrations, aspirations, and even their romantic life. These can often drive certain purchasing decisions and loyalty to particular brands.
By integrating all this information, you'll have a holistic view of your average customer. This knowledge is invaluable, not only for naming your company but also for shaping your marketing strategies and product development.
There are several ways to conduct audience research:
- Competitor Analysis: Observing competitors can offer insights into the existing market. What are they doing right? What gaps exist in their offerings that you can fill?
- Surveys: Direct feedback from potential or existing customers can provide first-hand information about their preferences and needs.
- Speculation: While not as reliable as direct research, educated guesses based on market trends can provide preliminary insights.
- Search Engine Research: Tools like Google Analytics can offer data on what potential customers are searching for, helping you understand market demand.
2. Think of Creative, Catchy Words to Incorporate in Your Business Name
- Draft an Initial List: Start by listing words directly related to your business, its offerings, and its values.
- Reference a Dictionary: Dive into a dictionary to explore meanings and nuances, ensuring you've not overlooked any potential words.
- Elevate with a Thesaurus: Use a thesaurus to discover synonyms or related terms that might offer a fresh twist or a more captivating phrasing.
- Consider Your Audience: Reflect on your audience's needs and preferences to guide your word choices, ensuring they align with customer expectations and resonate effectively.
- Maintain a Running List: As you come across intriguing words, whether from discussions, readings, or observations, jot them down.
- Use Business Name Generators: Input your compiled list into a name generator. These tools can combine, tweak, and present variations, providing potential name candidates for your business.
3. Take Note from the Competition to Stick With What's Known in the Industry
Another way to find inspiration for your business name is to look at what your competitors are doing. We suggest doing some research in order to find out the most popular websites in your niche analyze their names and to see if the domain names and social media handles of your competitors are available or not.
You don’t want to copy your competitors’ names exactly, but you can learn from their strategies and avoid names that are too similar or confusing.
4. Make Sure the Name Isn't Already Taken (Or Too Similar to Another Brand)
Choosing a unique business name is super important, not just to stand out but also to avoid legal issues. Picking a name that's too similar to another brand can lead to confusion and legal problems.
So, before you settle on a name, make sure to use domain search tools and search engines to check if it's one-of-a-kind. Taking this proactive step will help your brand be unique and steer clear of unnecessary headaches.
5. Keep it Short and Simple
A good rule of thumb when choosing a business name is to keep it short and simple. Ideally, your name should be no more than three words long and easy to spell and pronounce. You want your customers to remember your name and be able to find you online without any hassle.
6. Make the Name Brandable
When you're thinking about your business name, it's not just about the name itself. It's also about how it fits into your overall brand. You need to think about things like whether it works well with logos, designs, and other promotional materials.
- Take some time to visualize your name in different branding situations.
- Try creating sample logos to see if the name looks good with them.
- Think about how long the name is and if it fits well in website headers.
- Make sure the domain name won't be easily confused with something else.
- Also, consider how the name fits with the colors you want to use for your brand.
30 Online Tools for Business Name Generator
1. Gochyu
The Gochyu business name generator is pretty straightforward. You enter one word that is related to the business you want to create, and its algorithm will produce hundreds of business name options for you to choose from. The Gochyu business name generator will find various types of name combinations such as similar words to the word you entered, related words, synonyms, even antonyms, and several more options. They take these options and combine them with several other word/name options, which eventually produce hundreds of different options. You should be advised that many of the choices are random, so if you hit the “generate” button again, you might get many other options that you didn’t get the first time.
2. Oberlo
You will be given hundreds of name options for your business with just a few clicks on Oberlo business name generator. You just have to enter a keyword that you think is relevant to your company’s main concept. Subsequently, click on the “Generate names” button to have a display of business names options list for you to select. Just look and consider your desired business name, then simply launch your business with the name that you like.
In case you are not satisfied with the results that were shown, then it allows you to keep entering until you are satisfied with the final name. In order to help you understand, I have this example: in case you don’t like the results of a given term like “clothes,” then you just retry by replacing another similar word or make your search more specific to your company like “vintage clothes” or “plus size clothes.” What is more, the Oberlo business name generator is absolutely free and, at the same time, easy to use as well.
3. Shopify
Shopify is also a great company name generator as it filters and shows the company names with your available domains instead of just showing hundreds or thousands of business names. Another great thing about Shopify’s business name generator is when you choose your wanted name, you can sign up for a Shopify account and launch your first store without any trouble. You will get your first online store right after you have your business name launched on the Shopify name generator by using their powerful eCommerce backend.
4. Naming.net
By using Naming.net store name generator, you will get your own company name ideas after typing down particular criteria of your business with precise results. You can even specify a root word, syllable, letter, and number of syllables if you prefer to do so. Moreover, you can try adding rhymes, Latin or Greek roots, and other words for variations here. That’s not all, Naming.net even brings you the ability to get some naming tips to read, including naming advice and ten things to consider when naming your domain, product, or business.
5. Dot-o-mator
This Dot-o-mator company name generator is so easy to use when you just have to display a random name and click the button. You just have to select an option from the name lists and type your own words. Then you will get a number of combinations from the two lists that you can choose from. If you have any business name ideas you like the most, you can add them on your own to your Scratchbox. Eventually, you can check if the domain name is available manually.
6. Domainr
This Domainr business name generator is another good one to offer domains around certain keywords to help you stay away from frustration when trying to find a domain name with its real-time service. A name with .com, .io, or another domain is just a small thing because Domainr will handle that and help you develop the best domain name.
7. BizNameWiz
BizNameWiz is considered to be another worth-using store name generator as it will help you a lot in creating names with very little effort from your side. To use this company name generator, you just have to enter the words that you have in mind and wait for BizNameWiz to create a list of business name ideas.
Also, names that are already available can be identified by this tool. Additionally, business naming and branding guides are also included on BizNameWize so that you can look deeper into the dos and don’ts in naming your brand.
8. Namerific
Namerific is a premium website for generating brand names. The average price here is under 10k dollars. You just have to type in your keyword or niche. As usual, you will be given the relevant brand name ideas and a logo as well. This brand name generator is considered to be a creative one and unique as well, so you don’t have to worry about other companies which also own the same name as your premium one.
9. Name Find
Name Find is a great website that suits successful entrepreneurs who have a sizable budget to invest in quality domain names. You will get a selection of quality available brand names to get your most premium one. Most domain names here cost thousands of dollars, but also can make sure that you will get your exact match domain name. Even when you have questions about the names, you can call or email their domain experts to get help in finding and acquiring the name for you.
10. One Click Name
One Click Name is a brand name generator that will provide you a logo, along with your domain name. There are already thousands of premium domains for sale on this generator. Every domain will be described with categories and keywords also a cool logo to illustrate.
One Click Name requires you to pay a few hundred dollars at minimum to find the name you love. As usual, you need to type your keyword or niche. Then, the result will show you relevant brand names. It also presents you more about the name, like the feelings behind it, what kind of businesses the name would be best used for, the structure of it, and more.
11. Fit Small Business
Fit Small Business is another brand name generator that will instruct you via a series of questions to help you get the perfect brand name. It will ask some questions like what type of goods you sell, the location you serve, and your last name as well. Then, you will be given a list of brand names that are usually three or more words long.
When you click on the domain, it will redirect you to Bluehost for Fit Small Business to receive a commission from you if you decide to purchase. Also, you will get many handy tips to help you decide the kind of name you should opt for your business if you want to be guided.
12. Anadea
Anadea is a free business name generator that enables you to generate your business name ideas in an easy way, depending on the keyword that you offer. Anadea will give you a collection of catchy and relevant names to select. After choosing a domain, you will also get a quote for the domain and website-building service. That’s not all, your company name ideas will be classified by your industry category, including healthcare, software, travel, tech, and so on. You can also generate website and app names in the same method as a store name generator here.
13. Hipster Business Name
Hipster Business Name is considered one of the most creative brand name generators. A series of hipster business names will be available for you to click through to view. Your niche will not be listed in the domain, but you can still expand your brand into other verticals if you want to.
Brand names provided on this generator are often clever, funny, and catchy, which is suitable for those looking for a unique name. If you purchase a domain on this awesome online name generator, you will need to pay an affiliate commission to Hipster Business Name.
14. Namesmith
Namesmith is a brand name generator that enables you to include up to five keywords that refer to your domain name. Based on your selected keywords, Namesmith will show you the exact keywords, blends, rhymes, pre-suffixes, and modifications. After you choose, you will be redirected to GoDaddy to buy the domain. Plus, Namesmith also highlights many different name suggestion algorithms. For example, they can combine two words, like breakfast + lunch = brunch, from your keywords, or misspell them in cool ways, insert suffixes/prefixes, and finally offer you catchy company name ideas.
15. Brand Root
Brand Root is a creative business name generator of names which are unforgettable to come with the registered .com domain name. All the names will be carefully handpicked and then put up for sale with a professional logo and affordable price. You just have to search by keyword or category to find a brand name for your niche.
The result of name ideas on this site are all premium at different prices. That’s why you should choose your price point to avoid being shown company names outside your budget. If you want to, you can request the logo design that comes with your name after that.
16. Getsocio
Getsocio is another company name generator that enables you to type in the keyword that you search for to include in your domain. There are thousands of possible domain names suggested to you on Getsocio. But there is a drawback in the domain name: your domain will end in .getsocio.com instead of a standard .com as usual. After you have selected your domain, you will have to fill out information like name, email address, and password, then go to generate an eCommerce store with this cool business name generator.
17. Naminum
Naminum is an online name generator that can input suffixes to your desired keyword. Naminum would be your best choice if you are searching for a one-word domain. There is one drawback it requires you to manually click so that you can see which domains are available and which are taken, which normally needs a few before finding domain names that are available.
18. Brand Bucket
Brand Bucket would be a perfect match if you are looking for a unique brand name with a logo. You will need to pay over 1000 dollars and receive unique, catchy, and one-word names. Also, you will get a logo when you choose a domain name from this website when you request logo modifications.
19. Lean Domain Search
Lean Domain Search is created to give the perfect brand name. You will be directed to a page where the domain name is available after typing your keyword down. The top will present the green ones, which are the available domains.
After you click on the domain you like, it will mention in case the Twitter handle is available so you can generate a handle with your brand name.
20. Wordoid
Wordoid is created to help you get available brand names. Just simply input your keyword under the Pattern part and click on the ‘Create wordoids’ button at the top, you will see several domain name ideas on the right side. This Wordoid web can give you a great feature for altering the filter options in the column on the left side. As a consequence, you can get more precise results. Also, you can adjust your results depending on any pattern, length, quality, language, and domain name preferences that you might have as well.
21. Domain Puzzler
Domain Puzzler enables you to generate a domain name in three methods. The first one would be the exact domain that has the keyword. The second method would be the advanced one for you to insert other keywords that you want to see in your business name. The third one would be the one where you can type in the keyword you want and also popular words to get the matched result. Also, you are able to see the page rank of popular websites here.
22. Name Station
Name Station would be a great idea for those who are looking for a free company name generator with a list of great company name ideas. Just try adding the keyword you want in your brand name here, and then there will be a screen with domain names showing up.
What is more, you are able to sort the list to see available domains, which will help you simplify your search process. Also, Name Station also combines domain ideas to help you get inspired and get the perfect business name.
23. Freshbooks
Freshbooks is a fairly interactive brand name generator. Just click the ‘Let’s Get Started’ button on the page, then you will be prompted to choose your industry, such as creatives and marketing, trade and home services, legal services and business consulting, and information technology.
After you get your industry, just type your keywords down, and then it will show you some name ideas. If you have chosen one, it will show the result on a new page in a vibrant rectangle.
24. Wordlab
Wordlab is a company name generator that owns over 7 million potential names for you to choose from. However, they are not listed for you, which requires you to discover them individually.
25. Name Mesh
Name Mesh is a good one if you want particular keywords in your new domain. It will recommend some relevant available domains depending on the keywords you list.
Moreover, they also give you a list of available domains for the exact keywords you have typed to view them easily. The page will be divided into categories like common, similar, new, and fun after you press the button for results, which helps you get the right domain. The available ones will be put in the green text. Meanwhile, the red text represents the unavailable domains.
26. Cool Name Idea
Cool Name Idea is another great business name generator. First, you will need to type down the words that describe your business, your business name’s type, the customer advantages of your business, your business’ traits, and the type of domain you are looking for.
After answering all these questions, simply click on the result on the chosen name to check the domain availability. Cool Name Idea also provides you with a step-by-step guideline on how to use it and which will improve the user experience.
27. NetSubstance.com
NetSubstance.com is a great one to randomly generate new business names depending on the keywords that you have just identified. Also, you can choose the way the letters of your keywords shift here to get more variations.
After generating your list of names, click on them and see whether the domains are available. If you like it, just purchase and create your business website with your name in the address.
28. Bust A Name
Bust A Name is also a great business name generator that adds many related keywords and searches for available domain names. First, you are asked to add your desired keyword so that the tool can combine and search.
Then, you will be able to look for some related word suggestions to get better names. That’s not all, you can even input some prefixes, domain extensions, or 3-word combine choices at the end of the page of Bust A Name.
29. Panabee
Panabee is one of the coolest domain name generators on the list. Panabee is designed to play with your input keyword and give out available domain names instead of inserting multiple words. The vowel letters from the beginning or end will be removed, then it also combines vowels, swapping letters, and many more actions.
You will get the end results in various ways, including the unreadable ones or short and cool business names. Panabee would work best if you add 2 to 3 words or your business idea here.
30. Domain Scope
Domain Scope is an advanced domain name suggestion tool that looks for available domains depending on input data. You can also search by utilizing location that inputs the place name with input keyword and the business name ideas.
Besides, Domain Scope also enables you to select some recently expired domain names and domains with existing traffic, along with a pretty fantastic result.
31. GoDaddy Domain Suggestion
GoDaddy Domain Suggestion is not a tool to generate business name ideas in the technical aspect. However, you can still find some available names here. More specifically, when you search for a domain name that is unavailable, GoDaddy will get you some similar domain names as suggestions. Plus, GoDaddy also suggests auctioning domain names if you don’t mind paying more.
32. Renderforest
Using the company name generator on Renderforest, you can get a list of catchy and original company names that match your industry and interests. It uses AI-based algorithms to develop name suggestions based on the keywords you deliver. With many alternatives, this user-friendly tool makes coming up with business names a breeze. It may make you stand out in a crowded market, whether establishing a new business or rebranding an existing one.
Things to Avoid When Picking a Business Name
When you're trying to find the perfect name for your business, there are some common mistakes you should watch out for:
- Being Too Descriptive: This means picking a name that simply describes what your business does. While it might seem straightforward, it can be a problem because it doesn't set you apart from other businesses in your field. It's essential to choose a name that's unique and distinctive.
- Choosing Hard-to-Remember Names: These are names that are difficult to spell, say, or remember. If your customers struggle with your business name, they might forget it or have trouble finding you online.
- Opting for Long or Complex Names: Shorter names are generally easier for people to remember. Lengthy or complicated names can be a mouthful and might not stick in people's minds.
- Limiting Your Business: This happens when you pick a name that ties your business too closely to a specific product, service, or location. While it might make sense now, it could hinder your ability to expand or change direction in the future.
- Choosing Controversial Names: These are names that could be seen as offensive, controversial, or misleading. Picking a controversial name can turn away parts of your target audience and damage your reputation.
- Trademark Issues: It's crucial to check if your chosen name is already in use as a trademark or owned by someone else. Using a name that's already protected can lead to legal problems.
What Makes a Great Business Name?
Finding the right name for your business is both an art and a strategic decision. It's the face of your company and needs to convey your brand's essence while connecting with your target audience. Here are some key elements that make up a compelling business name:
- Distinctiveness: A strong business name sets your brand apart, not only within your industry but across different fields. It should stand out and be unique, avoiding blending in with the crowd.
- Memorability: A name that is short, easy to pronounce, and has an element of curiosity can capture people's attention. Having a story or background behind the name can also engage your audience and make them want to learn more.
- Authenticity: Most importantly, your business name should reflect the core values, mission, and aspirations of your company. Authenticity builds trust and credibility with your audience.
- Flexibility: Businesses change and grow over time, and so do markets. Your business name should not restrict your future endeavors. It should allow for diversification of products or expansion into new markets without seeming out of place.
- Defensibility: As your business expands, it may reach new regions. It's crucial to choose a name that retains its meaning and relevance across different areas. Additionally, securing legal rights to the name, including the domain name and other brand elements, ensures smooth operations and avoids potential legal disputes.
Popular Business Names to Give You Inspiration
Sometimes, the best way to find a great business name is to look at some examples of successful ecommerce businesses and see what makes their names work. Here are some popular business names in different niches and industries that you can use as inspiration:
- Fashion: ASOS, Zara, H&M, Forever 21, Boohoo
- Beauty: Sephora, Glossier, Lush, Ulta, NARS
- Health: GNC, Fitbit, Peloton, Lululemon, Nike
- Food: Blue Apron, HelloFresh, Uber Eats, DoorDash, Grubhub
- Travel: Airbnb, Expedia, Booking.com, TripAdvisor, Kayak
- Technology: Apple, Google, Amazon, Netflix, Spotify
FAQs: Ecommerce Name Generator
To come up with an ecommerce name, you need to follow these steps:
- Conduct thorough audience research to understand who your ideal customers are, what they want, and what they care about.
- Think of creative, catchy words to incorporate into your business name that relate to your business and resonate with your customers.
- Take note of the competition to stick with what’s known in the industry and avoid names that are too similar or confusing.
- Make sure the name isn’t already taken or trademarked by someone else.
- Keep it short and simple so that it’s easy to spell, pronounce, and remember.
- Make it brandable so that it’s unique, catchy, and memorable.
An ecommerce LLC is a type of business entity that provides limited liability protection to its owners. If you want to name your ecommerce LLC, you need to follow these steps:
- Choose a name that follows the guidelines above for choosing a great business name.
- Check the availability of the name in your state by using the Secretary of State’s website or database.
- Add the suffix “LLC” or “Limited Liability Company” to your name.
- Register your name with your state and pay the required fees.
- Obtain any necessary licenses or permits for your business.
A catchy business name is a name that attracts attention and sticks in the mind of the customers. It is usually short, simple, and memorable. It also conveys the essence of the business and creates a positive impression.
- Understand Your Brand: Before you start brainstorming names, have a clear understanding of your brand's identity, values, and the unique selling proposition. What message do you want your name to convey?
- Research & Inspiration: Look at competitors and successful online businesses for inspiration. What kind of names resonate in your industry?
- Domain Availability: Your online business needs a website, so checking domain availability is a must.
- SEO Considerations: Think about relevant keywords related to your business. Incorporating these can improve search visibility, although it's essential the name still sounds organic and not forced.
- Avoid Complex Spellings: Choose a name that's easy to spell to ensure users can find you online with ease.
- Get Feedback: Before finalizing, share your potential names with friends, family, or potential customers. Their feedback can provide valuable insights.
- Relevance is Key: The name should be relevant to the industry and services you offer. It needs to give potential clients an idea of what to expect.
- Keep It Short: A shorter name is often more impactful and easier to remember.
- Check Legal Requirements: Each jurisdiction might have specific naming requirements for LLCs or prohibited terms. Make sure your chosen name adheres to these rules.
- Search for Trademarks: Before settling on a name, check to see if it's already trademarked. This can help avoid potential legal issues down the line.
- Feedback Loop: As with any business name, it's helpful to get feedback. This can help identify any potential misunderstandings or negative connotations you hadn't considered.
An LLC is not a requirement for running an ecommerce store, but it can provide some benefits, such as:
- Protecting your personal assets from any liabilities or debts incurred by your business.
- Giving your business a more professional and credible image.
- Offering more flexibility and control over how you manage and operate your business.
- Reducing your tax burden by allowing you to choose how you want to be taxed (as a sole proprietorship, partnership, or corporation).
However, an LLC also comes with some drawbacks, such as:
- Costing more money and time to set up and maintain than other types of business entities.
- Requiring more paperwork and compliance with state and federal regulations than other types of business entities.
- Varying in terms of rules and requirements depending on the state where you register your LLC.
Therefore, you should weigh the pros and cons of forming an LLC for your ecommerce store and consult with a legal or financial expert before making a decision.
Final words
Selecting the perfect name for your ecommerce venture is a big deal. It's a step that requires careful thought, research, and a touch of creativity. Your business name is more than just a label; it's the first thing potential customers notice, a mirror reflecting your brand's values, and a crucial part of your overall branding strategy.
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